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Diepzinnig - Podcast on Brand & Storytelling
Storytelling
Public Space Design
Date
June 2023
Diepzinnig is a podcast that makes complex topics accessible without losing their depth. For this individual project I produced an episode focused on brand and storytelling: how brands use narrative to build meaning, and how storytelling shapes the way audiences connect with them.
I handled the full production myself, from concept and research to recording, editing, and publishing on SoundCloud. The challenge was to keep the content sharp and substantive while staying engaging for a listener audience that ranges from students to professionals. The format pushed me to think about strategy in a different medium: instead of slides or reports, I had to translate ideas into a spoken narrative that holds attention from start to finish.